More hidden charges with Virgin Media broadband

Just found out today that, as well as having to pay £1.75 a month to get caller ID (which you get free with BT & which in this day & age is pretty much a standard feature - you would have thought) because I terminated my existing ADSL connection rather than just transferring it to another ISP that uses the BT wholesale ADSL, I have to pay £20 charge. They didn't tell me that when I signed up - it's like Dick Turpin rides again - except his name is Virgin Media.